Would you like to get more information about your B2C prospects in order to better address them? With the enrichment of BtoC files and databases, collect qualified information on all of your targets and ensure effective prospecting campaigns.
Would you like to get more information about your B2C prospects in order to better address them? With the enrichment of BtoC files and databases, collect qualified information on all of your targets and ensure effective prospecting campaigns.
The appending of your BtoC files is the key to the success of your prospecting and loyalty programs and greatly impacts your direct marketing actions, making them more efficient.
Why? The appended databases allow a better knowledge of their profile and their typology. This avoids sending duplicate messages to the same recipient and does not affect your image with your prospects and customers.
The more relevant information you collect, the more you know about your customers. And the more your prospecting is effective.
Key to the success of your BtoC prospecting strategy, file enrichment will allow you to improve the data of your original database, thanks to several operations, including:
Deleting duplicates and updating obsolete data (for example, a new address following a move);
The addition of specific data (age, income, marital status, occupation, tenant owner, type of heating etc.) to complete your BtoC databases.
Appended, better qualified and targeted, your BtoC Client files will contribute to the conduct of effective and efficient prospecting campaigns.
Thanks to the enrichment of files, you will capture more useful and personalised information about your targets (postal address, e-mail, age, sex, housing situation, etc.) and optimize your actions of conquest, activation and loyalty.
French BtoC data broker and customer knowledge, DBC advises and assists you in the management of your business development projects in France and abroad.