Undeliverable mail need to be effectively processed to optimise your marketing campaign.
Undeliverable mail need to be effectively processed to optimise your marketing campaign.
Generated during a campaign, the undeliverable mail can downgrade the performance and constitute a potential loss of turnover if their quantity is high. To deal with undeliverable mails, it is necessary to look into the anomalies that have occurred in the addresses input. For this purpose, DBC ensures the update of the customer database, but also the optimisation of the input fields as well as the input controls.
The post considers the average cost of an undeliverable mail at €1.
DBC has the necessary tools to ensure the full range of treatments to improve the undeliverable mail rate of your marketing campaigns.